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Management In The Era of AI
Practical frameworks and strategic insights for managing businesses in the era of AI. Explore decision making, leadership, performance, markets and organisational change.


The Klarna AI Experiment: Why Replacing Humans with AI Backfired
Klarna replaced 700 workers with AI in 2023, claiming huge savings. By 2025, they were rehiring humans after customer satisfaction plummeted. CEO admitted: "We focused too much on efficiency. The result was lower quality." 55% of companies now regret AI-driven layoffs. The lesson: successful AI amplifies humans rather than replacing them.

Rafael Martino
Nov 13, 20253 min read
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The End of Unregulated AI? How the EU AI Act Changes Everything for Business
The EU AI Act entered force on August 1st, 2024, creating the world's first comprehensive AI regulation that affects any business using AI and serving European customers. From unregulated AI practices to strict compliance requirements for high-risk systems, this landmark legislation is reshaping how companies globally approach artificial intelligence deployment and governance.

Rafael Martino
Nov 7, 20252 min read
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How to Spot and Survive the AI Hype: Lessons from Past Bubbles
Learn to spot AI bubble warning signs and protect your business from costly mistakes. Historical patterns from dot-com and crypto crashes reveal how to invest wisely.

Rafael Martino
Oct 25, 20252 min read
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The Six Markets Every Manager Needs to Master (Beyond Customers)
Most companies focus solely on their customer market while completely ignoring five other critical areas that can make or break their success. The Six Markets Model, developed by Christopher, Payne, and Ballantyne in 1991, reveals how organizations actually operate in six interconnected reputation areas. Understanding this framework explains why some businesses grow effortlessly while others struggle despite having great products.

Rafael Martino
Oct 25, 20251 min read
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