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Can One Chatbot Damage Your Business Brand Overnight? The DPD Disaster
DPD's AI chatbot went viral for swearing at customers in January 2024. Learn the three critical safeguards that prevent AI reputation disasters.

Rafael Martino
Jan 183 min read


The Klarna AI Experiment: Why Replacing Humans with AI Backfired
Klarna replaced 700 workers with AI in 2023, claiming huge savings. By 2025, they were rehiring humans after customer satisfaction plummeted. CEO admitted: "We focused too much on efficiency. The result was lower quality." 55% of companies now regret AI-driven layoffs. The lesson: successful AI amplifies humans rather than replacing them.

Rafael Martino
Nov 13, 20253 min read
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