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AI Decoded #2: ChatGPT - The Household Name That Started It All
ChatGPT analysis: Understand why 800 million weekly users choose it, but also why RLHF training creates people-pleasing responses that lack depth. Evidence-based review of ChatGPT's 94.6% mathematics performance, 62.5% market dominance, and critical limitations for business workflows.

Rafael Martino
Dec 164 min read


"Are You In Love With Your AI"
Thousands are experiencing heartbreak when AI companies update chatbot models, revealing a critical AI literacy gap. Users form emotional bonds with mathematical patterns they perceive as personality, not understanding these are sophisticated text generators designed to trigger attachment. With 25% of adults under 40 saying AI partners could replace humans, AI literacy isn't optional, it's essential for healthy digital interaction.

Rafael Martino
Nov 203 min read


Prompt Engineering: What It Really Is
Prompt engineering has become one of the most misunderstood concepts in AI today. Most people think it's about learning templates like "act as an expert" or crafting detailed instructions with specific roles. But real prompt engineering is actually system design for building AI applications at scale. This article explains when you actually need prompt engineering (spoiler: most of us don't) and when simple, natural communication with AI works just fine.

Rafael Martino
Nov 33 min read


What Is Machine Learning? Why TikTok Knows You So Well
Discover what Machine Learning really is and why TikTok knows you so well. Learn how ML powers everything from spam filters to ChatGPT.

Rafael Martino
Oct 262 min read


From Siri to ChatGPT: The 6 Words That Changed Everything
Discover how six words in 2017 created the AI revolution. Learn why ChatGPT works differently than Siri.

Rafael Martino
Oct 261 min read
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